
56+
Female Mentees



Years of Experience
A go-to voice for business insights, regularly contributing to top radio stations across South Africa.
About Coach Amy
Tailored Strategies to Drive Your Success
Amantle Kanyuchi, known in entrepreneurial circles as Coach Amy, is a powerhouse Business Coach and Marketing Strategist with over 15 years of experience across industries including aviation, telecoms, digital marketing, education, and youth employment.
She holds a strong academic foundation in branding and marketing, having studied at some of South Africa’s most respected institutions: the AAA School of Advertising, the Digital Marketing Institute, the IMM Graduate School, and the Vega School of Brand Leadership. Most recently, she earned her MPhil in Inclusive Innovation from the prestigious University of Cape Town Graduate School of Business, where her research focused on mentorship expectations across generations of Black South African women.
- Designed learning content at SA Youth
- Columnist for Your Business Magazine
- Founder of SheEmpowersAfrika
- Former content contributor on 5FM, Motsweding FM, and Radio Bop
- Built marketing strategies for leading brands in aviation, telecoms, and education
- Coached 120+ female entrepreneurs across Africa via Future Females Business School
No fluff. Just Tools,
Tactics, and Truth.
My Services
For Women Ready to Lead with Impact
1:1 Business Coaching
Get clarity, structure, and momentum with personalized coaching designed to help you refine your offer, strengthen your brand, and move forward with confidence.
Guest Speaking & Workshop Facilitation
Inspire, educate, and engage your audience with powerful sessions rooted in real-world entrepreneurial experience and branding insight.
Strategic Brand Collaborations
Let’s create purpose-driven partnerships that align with your mission and amplify your impact across industries and platforms.
High-Impact Content Partnerships
Co-create compelling content that connects deeply with your audience. From thought leadership pieces to branded campaigns that convert.
Lets Work Together
Onwards. Upwards. Together
Choosing the right business coach for female entrepreneurs matters. Here’s how I help you move with clarity, confidence, and real momentum.
Guidance Rooted in Real-World Experience
You get advice that works — drawn from years of building strategies for real brands, not just theory.
Clarity That Moves You Forward
We cut through the noise so you can confidently define your brand, your offer, and your next steps.
Support That Understands Your Journey
My coaching is designed with your context in mind — especially if you're navigating entrepreneurship as a woman of color.
Tools, Not Talk
Every session is packed with practical strategies you can apply immediately, no fluff, just focused progress.
Get Started
Clarity. Confidence. Clients.
Business Coaching for Female Entrepreneurs Ready to Scale.
Pricing
Book Your Session
One-on-One Coaching
Price: R1500/hr
A focused, private session designed to address your specific business or brand challenges. Tailored to your unique needs, you’ll receive actionable guidance to help you gain clarity, improve strategy, and take confident steps forward.
What's included?
- Personalized Attention: Dedicated time to explore your business goals, challenges, and opportunities.
- Targeted Insights: Clear, actionable recommendations you can implement right away.
- Interactive Dialogue: An open exchange to refine your thinking and strategy.
Who is it for?
- Entrepreneurs seeking clarity on business direction.
- Professionals looking to strengthen brand positioning.
- Founders wanting tailored, results-driven advice.
Corporate & Group Coaching
Price: Custom
An engaging, collaborative session tailored for teams and organisations. Designed to address collective goals, improve brand and marketing strategies, and foster a culture of clarity and action.
What's included?
- Custom Programme Design: Content and structure built around your organisation’s needs.
- Team Engagement: Interactive exercises to align thinking and spark innovative solutions.
- Action Plan Delivery: Practical steps to implement immediately within your business context.
What's included?
- Corporates aiming to upskill marketing or leadership teams.
- Organisations launching new initiatives or seeking brand repositioning.
- Teams facing strategic or operational challenges.
In the press
Testimonials
What Our Clients Say
I first met Coach Amantle in 2019 when she came to me as a makeup client, and what started as a simple client relationship grew into a powerful mentorship. She has been there from the very beginning of my business journey, from when I was operating in Johannesburg CBD to where I am now in Sandton, always guiding, encouraging, and supporting me every step of the way. Coach Amantle has played a major role in my growth as an entrepreneur. Her mentorship helped me gain clarity, stay consistent, and believe in the bigger vision for my brand. She has not only shared valuable business insights but has also poured so much inspiration and confidence into me as a person. I truly appreciate how genuine and intentional she is about seeing others succeed. Having her as my mentor has been one of the most impactful parts of my journey, and I am grateful for her continuous guidance and belief in me.
During the Future Females Business School program, I was in a tough spot: having recently pivoted to website design and brand development after a layoff. I felt like a complete imposter and lacked confidence in my new direction. Amantle’s coaching style was truly transformative. She expertly guided our group, fostering an environment where we could be vulnerable, share our anxieties, and recognize that our struggles were common among female entrepreneurs. Individually, her approach of asking powerful, insightful questions was key. She helped me find the answers within myself, giving me the clarity and confidence I needed to move forward. The breakthroughs I had in her sessions—seeing my peers and myself become confident service providers—were profound. Even years later, the value of her coaching continues to shape my business success.
Amantle is an incredible coach. Within a structured program, she masterfully balances accountability with the freedom for your journey to unfold in an authentic, personal way. Under her guidance, you’ll find yourself ticking every box not because you have to, but because you want to. She makes learning that enjoyable. Amantle doesn’t impose her own perspective; instead, she asks thoughtful questions and offers reflections that inspire genuine self-discovery. She’s truly inspiring, from her professional experience to her lifestyle and impeccable fashion sense. Whatever your background or learning style, you’ll find that Amantle brings something relatable, empowering, and real. You’re in wonderful hands.
Seeds for Life During the COVID 19 pandemic I was a small, home-based subsistence farmer, I had the privilege of having Amantle as my first mentor and coach through the Future Females Program. Her wisdom was the foundation upon which Seeds For Life was built. Her influential guidance and impact-driven approach were instrumental in transforming us into a formally recognized industry leader. Besides growing our own produce, we are a formalised Agri-Processing company, specializing in organic beetroot, spinach, pumpkin, and carrot powders.
I met Amantle as a client but she's been a game changer ever since. Her support and opportunities have helped me navigate complex business challenges more especially in marketing. She comes highly recommended by RasB.
I have been working with Amantle since I started my entrepreneurial journey, back in 2018. From day one, she has been a guiding light both in terms of her wisdom when it comes to business and marketing, and also her kind and gentle spirit. She truly made a scary and overwhelming time feel a lot more manageable. It’s 7 years later, and she’s always willing to help with any questions or concerns and continues to recommend my services when she sees an opportunity that fits my skillset.